Season’s Greetings!

Season’s Greetings!

Branding, General

Christmas Cards. A classic, fun way of spreading a little festive cheer. Whether it be a traditional printed card or an electronic one, most of us will be sending them out to friends, family and colleagues this year! Here at Thrive, we are getting into the festive spirit and are here to help with your Christmas well wishes.

The custom of sending Christmas cards was started in the UK in 1843 by Sir Henry Cole, a civil servant who commissioned painter and illustrator John Calcott Horsley to design a holiday card to send to his friends and acquaintances. He was very interested in the new ‘Public Post Office’ and wondered how it could be used more by ordinary people. After some initial criticism regarding the merriment of the season with this design, the first Christmas card was born.

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Over the years, the Christmas card publishing industry has created endless opportunities for artists, writers, printers and engravers. Religious, fun, heartwarming, sophisticated or minimal – the market today offers every type of festive messaging. Receiving a handwritten card in the post has not lost that special, personal touch – people love to send cards, and equally receive them. A simple mailing strategy that is still as novel today as it was over 100 years ago.

With the digital age, we have seen a step towards a whole new world of the greeting card; electronic, personalised and animated ecards have become a fun, efficient alternative. Key social trends have also influenced and shaped the evolution of Christmas cards, and this now expands into direct mailers, promotional items, and social media campaigns.ryeye

Whatever way you want to spread a little festive cheer this year, Thrive are on hand to help shorten you Christmas to-do list. Just contact our team on 01260 281546. We hope you have a very Merry Christmas season.

 

 

 

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