You are using an outdated browser. Please upgrade your browser to improve your experience and security.
January 15th 2019
I purposely didn’t put the word ‘Form’ in the title of this blog, as you probably wouldn’t have been interested, at all. They can be dull and boring, and a bit of a pain to fill out at times, but stick with me… they can be extraordinary.
Forms are a must have feature, and are everywhere when it comes to the world of web. From online shopping, to logging in to your social media account, we have all experienced using one, and it would be very difficult to find a website that does not require a little information about yourself. A top research company called Gartner Tech states that by 2020 online users “will manage 85% of transactions without ever talking to a human.”
Therefore, the more that forms are used, the more users would like to see something new and different. Creating a unique UX will certainly grab, and hold their attention. Keeping it quick and simple makes the experience fun and memorable, and becomes less of a chore. With more and more forms being highly depended upon, yours needs to work.
You may be thinking ‘How can a form possibly be interesting, or even fun?’ but the following examples will hopefully answer that question for you.
Animation can be a great way of attracting attention; so applying this to a form is one way of visually enhancing something, which if left ordinary, can be uninteresting. Even subtle animations can make a big difference when interacting with a form, and if the users’ experience becomes enjoyable, yours is performing very well.
Natural language forms are a relatively new way of receiving information from a user, and with more of a ‘human’ approach, seem to be getting more popular. These are naturally written, leaving blank spaces to be filled in. The beauty of this is that the blank spaces can be open field (for names, email addresses etc.) or populated with a pre-determined option. An advantage of this is that users can be guided to relative content; and can work very similarly to a filtered search. A natural language form is another way of incorporating elements of fun and simplicity when it comes to data input.
A single field form takes a step-by-step approach, and is one of the simplest out there. The idea is that the user is presented with one text input field at a time, and can navigate through each question easily and quickly. They can also take up less room and clutter, and are perfect for short forms such as contact forms and questionnaires.
So… Keep your forms simple and easy to use, but also visually appealing and unique. If people want to use your form, it will lead to more enquiries, sales etc. See how we can get your form in form. Give us a call, or even better… use our contact form!