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The Victorian Chop House Company

Putting digital marketing on the menu.
The Challenge

Mr Thomas’s, Sam’s and The Albert Square Chop House are well-known in Manchester. Unique and highly-respected, each offers a dining experience like no other. After their most recent opening, owners The Victorian Chop House Company decided to re-think their online presence and make digital marketing a key ingredient of its activities. Plus of course, they wanted to increase bookings.

What we did
  • Online marketing
  • Design
  • Website and apps
The Solution

Our approach was to re-develop each restaurant’s website consistently, but with its own identity. That proved easier than it sounds. Each Chop House has its own features: Tom’s is a relaxed bar environment; Sam’s has more of a restaurant feel; and Albert’s is focused on functions, events and weddings. The result is three stunning new websites (the fantastic food photography alone will make you hungry!). And to support them, we’ve had outstanding results from cleverly-planned campaigns. Some events have even sold out on the back of a single email!

The Results

Over 200% increase in online bookings.

Extensive regional press coverage.

Huge increase of private functions.

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